Publishing: Circulation Analysis
Home Delivery by Zip Code
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This tabular view shows both the Daily and Sunday draw by Zip Code for the Week selected from the pull-down menu on the left.
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"We have specific Models for circulation retention analysis, which is specific to subscription starts and stops, a service history Model, and a circulation queries Model. These Models allow us to go in and take a better look at both circulation transactions and historical transactions."
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Rosanne Smola, Project Leader
Copley Press
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Year to Year Comparison
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This report shows both Daily and Sunday Home Delivery for the Current Year and the two previous years, and the difference in Circulation between the Current Year and the previous years. The Week Starting Date corresponds to the Current Year.
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"There are three years worth of data in our Circulation and Discounted Business Models. Using Diver, we are able to look at circulation data by month, week, Daily or Sunday draw, by branch, carrier, trip number, town, or zip code."
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Paul Adams, MIS Manager
Boston Globe
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